Professional Work

Tasked with bringing signage designs to life for NADA Las Vegas, I built moodboards from relentless research before modeling a 60s Vegas mini city in Blender, complete with Googie architecture, era accurate automobiles, and hand modeled 3D signs. Handheld camcorder-like rig, sourced music, and Red Giant VFX finished it out.

Viking Racing Car Wrap

Given a NASCAR Chevy car wrap, I pitched and executed a full 3D animation. I built the texture map in Photoshop and Substance Painter, constructed a backroad forest scene in Blender, sourced authentic NASCAR audio for sound design, and finished with Red Giant VFX and Premiere.

A fast paced summer montage produced to showcase our teams creative capabilities to potential clients. Heavy use of grids, motion, and mobile 3D animation tied it together while highlighting the range of video spots and graphic design work produced that season.

Ford Kinetic

The creative was limiting so I made it my own. Each car is masked from the background using Mocha Pro and Continuum, with a yellow tinted backdrop, godrays, and orbs giving it depth and contrast. The response said it all: "fresh", "eye-catching", "everyone is going to want this."

A self-initiated Game Boy Advance SP ad concept built in Cinema 4D across three color variants. Redshift drove the lighting and materials, while Substance Painter added authentic wear and tear to the body and a custom license sticker, giving each handheld its own character.

No prior experience with radio imaging voiceover. I studied references, reverse engineered the technique in Pro Tools, and built a gritty mix from scratch using compressors, EQs, vocoders, and other imaging elements. After Effects + Element 3D for the metallic reveal. Zero client fixes. A rare home run.

NCS-SSI's website wasn't optimized for mobile, so I designed an app mockup in Figma to reimagine the experience. To present the concept to leadership, I produced a promo combining After Effects and Blender to bring the mockup to life.

A TV spot produced for a Ford dealership promoting a Price Match Guarantee on the F-150. Built in After Effects with audio mixed in Pro Tools, the creative direction leaned into the bold, no nonsense messaging of the campaign: no excuses, no games, just the best deal.

National Meeting Recap

A recap of NCS-SSI's first ever National Meeting, shot and edited entirely by me. The goal was to let the energy and atmosphere of the event speak for itself, using footage and photos I captured throughout the day to preserve the moment.

AirPod Max Ad

A self-initiated 3D product animation inspired by Apple's minimalist marketing style. Built in Blender and composited in After Effects, the goal was to create something subtle yet eye catching that felt at home alongside Apple's own promotional work.

Speaking of the End

Premiere

Ableton

A self-edited Steph Curry mix built around a narrative. The world had written off the Warriors dynasty after KD's exit and Klay's injury. Curry and the Warriors answered with a championship in 2022. The song choice, "Speaking of the End" by Lapsley, was intentional. So much for the end.

A TV spot for a Ford dealership built around a digital hologram aesthetic. Working within the creative direction, I identified opportunities to push it further, including a holographic scan transition between car images that added something fresh and unexpected to the spot.

A self-initiated automotive animation made during a period of unemployment, keeping the creative momentum going. I sourced a Volvo S90 3D model, built a dark showroom in Blender using Python scripting to automate light flickering, and sequenced the final cut in After Effects with Biggie Smalls' "Victory" setting the tone.

NCS-SSI National Meeting 2025

The follow up to the 2023 National Meeting video. The theme was "getting together, getting ahead" so every creative choice was intentional, with a consistent left to right visual direction to reinforce the idea of moving forward. A reminder of the past, a focus on what's next.

A Letter From Bean

Premiere

Ableton

A tribute to Kobe Bryant made in the months following his passing. Set to "Letters from the Sky" by Civil Twilight, the concept was a letter from Bean, written from above. The narrative centers on the 2008 Finals loss to the Celtics and the redemption of the 2010 rematch. RIP Bean.

Mixd Logo Reveal

A logo animation for Mixd built around a VHS aesthetic with posterized time. Inspired by the Stranger Things and Netflix title reveals, the NBC Bulls era logo, and the Gun Media animation from the Friday the 13th game, it was designed to feel nostalgic and immediately captivating.

Sokal Logo Reveal

Produced as part of Sokal's rebrand, this logo reveal was inspired by an Apple animation where light traces the edges of the logo before the full reveal. After studying the reference meticulously, I recreated the effect using Red Giant VFX and Sokal's new brand colors.

Bigger Than Big

A national Hendrick spot titled "Bigger than Big", built to reflect the scale of their inventory and reach. Grids showcasing the breadth of vehicles, variable font animations, and heavy motion work together to create something bold that matches the ambition of the concept.

An Olympic themed sizzle reel built around provided AI generated footage. The goal was to elevate the material into something cinematic and impactful, letting the editing and pacing do the heavy lifting.

A Presidents Day spot for a Ford dealership built around a bold patriotic aesthetic. Red, white, and blue throughout, with stars and motion work driving the Americana feel while keeping the focus on the vehicles.

NCS-SSI Kinetic Social

Part of a push to increase NCS-SSI's social media presence and posting frequency. A high energy kinetic video felt like the right call to grab attention in a fast moving feed and reflect the momentum the brand was building.

Proud National (Spanish)

A national TV spot produced for Hendrick, adapted for a Spanish speaking audience. Given the script and audio, I handled the full production. The creative direction carried over from the English version, built around a bold, high impact visual approach.

Mixd Brand Identity

Mixd was a self-initiated project to build a full brand for a product I wished existed. A social platform for music lovers combining Letterboxd, Discogs, and a modern streaming experience. I handled brand identity, UX/UI, logo animation, web ads, and email blast end to end.

FirstByte Brand Identity

FirstByte is a self-initiated concept for a 24/7 breakfast restaurant built around technology. Rewards points, a location-based in-app game, and digital menus were all part of the experience. I handled the full brand identity, logo animation, UX/UI, mobile app, and web banners.

Nexora Brand Identity

Nexora is a self-initiated concept for a tech company offering automation and cloud services across mobile, desktop, and tablet. I built the full brand from the ground up covering identity, logos, motion graphics, UX/UI, web banners, and business cards.

NCS-SSI Brand Identity

When I joined National Coatings & Supplies, no brand guide existed. With cross-functional collaborations with brands like 3M and PPG, consistency was critical. Creating one was my first order of business after identifying the gap.

Selling Your Books

Created for a Lulu Press blog post on selling your books, this isometric store-in-a-book graphic was designed to visually communicate the concept at a glance. The isometric approach was my own call, executed within Lulu's established vector-based design style.

SupplyHouse Email Blast

A design exercise created during an interview process for SupplyHouse. The goal was to promote TurboTrack, their delivery service, across web and mobile within existing brand guidelines. I structured it to introduce the service first, build value progressively, then close with a CTA.

Figma

NCS-SSI Social Graphics

Part of a broader push to improve NCS-SSI's social media presence. These graphics were among the first to use newly captured original content shot at stores, collision centers, and warehouses, all designed with consistency and cohesion under the newly established brand guidelines.

NCS-SSI Business Cards

NCS-SSI wanted to refresh their business cards shortly after I joined. I designed several options for leadership to choose from, ensuring each concept aligned with the newly established brand guidelines, and sourced print partners for the ongoing relationship.

Pride Month

A Pride Month graphic created for a Lulu Press blog post. The direction was intentionally large, bold, and vibrant to immediately grab attention and reinforce the celebratory tone of the post.

NCS-SSI Hempaprime

A sales sheet designed at NCS-SSI for Hempel's Hempaprime Ultimate 600 high performance primer. Laid out to present technical product information in a clean, professional format built for a sales environment while keeping both brand identities front and center.

Reading Black Literature

A vector graphic created for Lulu Press's Reading Black Literature blog post during Black History Month. As a black man, I jumped at the opportunity. The design leans into bold Pan-African colors and pattern work to honor the cultural weight of the subject.

Ditch The Digital

A graphic for a Lulu Press blog post promoting creative kits for kids. I designed the "Ditch the Digital" logo as a cord-shaped script to reinforce the concept, then incorporated the physical kits into the layout to keep the product front and center.

A illustrated graphic created for a Lulu Press blog post centered around camping crafts for kids. I built out a full campsite scene to complement the content, with a custom logo lockup tying it all together in Lulu's playful vector based style.

Deluxe Standard Business Cards

Personal business cards designed alongside the Deluxe Standard rebrand. The aesthetic was directly inspired by Kill Bill Vol. 1, blending bold typography and ornamental styling to create something that feels distinctly cinematic and memorable in hand.

NCS-SSI Pop Up Banner

Pop up banners designed for NCS-SSI's booth at the 2023 National Meeting. Working within the established brand guidelines, the goal was to present the company's services and reach in a clean, professional format built for a live event setting.

NCS-SSI Industries Served

A print piece for NCS-SSI showcasing the range of industries they serve. The diamond grid layout was a deliberate choice to pack in a variety of imagery while keeping the overall design clean, structured, and visually compelling within the brand guidelines.

UTM Tracking

A blog graphic created early in my time at Lulu Press centered around UTM tracking. Designed to visually communicate a technical concept in a simple and approachable way, staying within Lulu's clean vector based illustration style.

Free Your Mind

A blog graphic created early in my time at Lulu Press. The concept of freeing your mind was translated into a simple, calming illustration using Lulu's vector based style, letting the visual carry the message without overcomplicating it.

Midtown Yoga Trial Ad

A promotional graphic created during an interview process for Midtown Yoga's parent company. The goal was to advertise a 10 day free trial offer while working within their existing brand guidelines, keeping the design clean and the offer front and center.

Deluxe Standard Logo

The Deluxe Standard logo, built around modified lettering to give the mark real character. Moving away from the clean sans serif of the previous identity, the ornate styling and gold treatment were deliberate choices to reflect something premium, cinematic, and distinctly my own.

NCS-SSI 2023 Calendar

The first ever NCS-SSI company calendar, featuring automotive photography shot by a collaborating photographer. Designed to align with the established brand guidelines while giving the photography room to shine across each page.

An email blast designed for Mixd built entirely around value. Each section was structured to progressively sell the app, from tier services and personalized features to new music videos and the mobile experience, making the case for a download before the CTA.

Focusrite Solo 3rd Gen Ad

A self-initiated 3D ad for the Focusrite Scarlett Solo, modeled from scratch in Blender, textured in Substance Painter, and rendered in Cinema 4D with Redshift. Inspired by owning one. The tagline works on every level: engineering, artistry, and the space in between.

Substance

Cinema4D

Good Times Graphic Tee

A self-initiated graphic tee design inspired by Jamie xx's "Good Times" and the classic TV show of the same name. The lettering was designed to reflect the energy of both references, bold, colorful, and full of personality.

NCS-SSI July 4th Social

A Fourth of July social graphic for NCS-SSI, designed as a fully illustrated vector scene with an accompanying animation. Built to celebrate the holiday while keeping the brand present, balancing festive energy with consistency across both the still and animated versions.

Light A Fire Graphic Tee

A self-initiated graphic tee pulling from two references. The lyric "You set my soul alight" from Muse's Supermassive Black Hole drives the concept, while the aggressive visual treatment was inspired by the artwork of Without Warning by Metro Boomin, 21 Savage, and Offset.

An email blast for Nexora designed to introduce the platform and immediately build value. The structure was built to hook the reader fast, lead with the core benefit of no code automation, and drive them toward learning more.

BB's Chicken Tailgate Ad

A promotional graphic created during an interview process for BB's Chicken, promoting a Tailgate Pack deal exclusive to the app. Designed to drive app engagement while staying within the brand guidelines, keeping the offer bold and the message simple.

NCS-SSI Veterans Day Social

A Veterans Day social graphic for NCS-SSI designed to honor the occasion with intention. Built as a fully illustrated vector composition, balancing patriotic imagery with the brand presence in a way that feels respectful and sincere.

Don't Believe The Hype Tee

A self-initiated graphic tee built around a visual trick. "Don't" sits quietly on the front in dark grey, making you read "Believe the Hype" at first glance. A deliberate statement about thinking for yourself before taking anything at face value.

JAG Parade of Homes

Canva

Social media graphics created for JAG's 2025 Parade of Homes campaign while at Able & Co. Designed in Canva to build anticipation for the upcoming event. The campaign went on to win awards, a result that speaks to the strength of the work produced.

Choose Yourself Tee

A self-initiated graphic tee built around a visual idea first. The radiating colors create an echo effect around the "Choose Yourself" lockup, where the aesthetic drove the concept rather than the other way around. Sometimes that's reason enough.

Express Clear Ad

A product ad for Motor City Refinish promoting their Express Clear high performance clearcoat. The backdrop features downtown Detroit, captured during a dedicated content shoot I was part of, bringing an authentic sense of place to the brand.

NCS-SSI Graphic Tee

Graphic tee concepts created during the NCS-SSI interview process. The brief called for a classic aesthetic, so I leaned into vibrant colors, script typography, and vintage American muscle to deliver a few options that felt timeless and on brand.

NCS-SSI #1 Supplier Ad

A social graphic for NCS-SSI built around one claim: #1 paint supplier in the country. The metrics, 200+ account managers, 190 stores, 42 states covered, and more, were laid out to back that up and make the case visually and convincingly.

FirstByte Email Blast

Up next is the FirstByte email blast, promoting the FirstByte experience, a promo for first time users/customers, with an order now CTA to close it. Using the brand colors to create eye catching, vibrant graphics.

Wake Me Graphic Tee

A self-initiated graphic tee pulling from two references. The lyric "Wake Me When The Sun Goes Down" from Travis Scott's "Grey" drives the concept, with a nod to Green Day's "Wake Me When September Ends." The stroke based illustration gives it a clean, timeless quality.

NCS-SSI Christmas Social

A Christmas social graphic for NCS-SSI built around a fully illustrated storefront scene complete with snow, lights, and a Christmas tree. Designed to feel warm and festive while keeping the brand front and center throughout the holiday moment.

NCS-SSI New Years Social

A New Year's social graphic for NCS-SSI built around the idea of forward momentum. The upward arrow motif replacing the "20" and "23" visually reinforces the message of looking ahead, while the dot matrix aesthetic gives it a bold, modern feel.

Good Life Graphic Tee

A graphic tee created for NCS-SSI tying together the outdoors and automotive worlds. The off-road truck set against a mountain sunset captures the spirit of the brief, summer, adventure, and the open road all wrapped into one clean design.

Partners In Protection

A seamless carousel campaign for NCS-SSI showcasing their reach across military and defense sectors. Each slide flows into the next, covering naval, aviation, and ground based defense, designed to pull the viewer through the full scope of the Partners in Protection story.

NCS-SSI's monthly sales recap deserved a set that felt like theirs. I rebuilt PaintCenter's virtual studio from the ground up in Blender, designing all visual assets in Illustrator and Photoshop to create something that actually reflected the brand, inspired by the production quality of ESPN.

Focusrite Solo 3rd Gen Ad

A self-initiated 3D Mercedes EQS concept built around the tagline "Charge the Future." I sourced the car model and constructed an ominous dark studio in Blender with a deliberate overhead lighting setup to give it a cinematic, high end automotive feel.

A self-initiated 3D product concept for the ASUS ROG Ally built around the tagline #PlayALLYourGames. Sourced models were staged and rendered in Blender to highlight the device's core appeal, access to your entire game library in one place.

Apple Watch Ad

A self-initiated 3D Apple Watch concept following the same minimalist approach as my iPhone ad. Sourced models staged and rendered to mirror Apple's own aesthetic, with "The future of health is on your wrist" grounding the concept.

Apartment Interior

A self-initiated interior design scene built in Blender, with most assets modeled from scratch. Interior design has been a passion since high school, and this was a chance to finally express that through 3D, combining two creative worlds in one scene.

Nike "Unleash The Force" Ad

A self-initiated 3D ad concept challenging myself to work outside my professional lane. Built in Blender, the highlight was working with scatter systems to create the flower bed the shoe sits on, turning a simple product shot into something with texture and life.

Fanta "Feel The Fizz" Ad

A self-initiated 3D ad concept pushing me into new Blender territory. The splash effect on the can was built using fluid simulation systems, capturing the energy of the product in a way that feels tactile and alive.

Dolce & Gabbana Ad

A self-initiated 3D ad concept stepping into luxury for the first time. Scatter systems built out the lush environment, while Blender's compositing tools were used to achieve the hazy, dreamlike visual quality that gives the final render its high end feel.

Radio

Capital Nissan Dealership Radio Spot

Pro Tools, 24b/48kHz, -24 LUFS

▶

0:00 / 0:30

Music

Sunday/Bad For You

Ableton Live

▶

0:00 / 2:47

Radio

Raceway Kia Dealership Radio Spot

Audition, 24b/48kHz, -24 LUFS

▶

0:00 / 1:00

Capital Ford Garner TV Spot

Pro Tools, 24b/48kHz, -24 LUFS

▶

0:00 / 0:30

Jingle

Capital Garner Holiday Jingle

Pro Tools, 24b/48kHz, -24 LUFS

▶

0:00 / 0:30

Podcast

Project Recap Podcast (Sample)

Ableton Live

▶

0:00 / 4:39

Radio

Capital Nissan Dealership Radio Spot

Pro Tools, 24b/48kHz, -24 LUFS

▶

0:00 / 0:30

Music

Superman

Ableton Live

▶

0:00 / 3:26

Radio

Capital Kia Dealership Radio Spot

Pro Tools, 24b/48kHz, -24 LUFS

▶

0:00 / 0:30

Music

Recognize

Ableton Live

▶

0:00 / 3:45

Podcast

Tack Rag Podcast (Sample)

Ableton Live

▶

0:00 / 0:30

Music

Pregame

Ableton Live

▶

0:00 / 2:47

After Effects Course Outline

Outline

A course outline for an After Effects series aimed at beginners, built from years of working in AE since CS3. The goal is to teach the fundamentals the right way, cutting through the noise with real knowledge earned from professional experience.

Places We Shouldn't Be (Sample)

Screenplay

A screenplay written during college following two couples with criminal pasts reuniting for one last heist. Old secrets, buried tension, and competing loyalties unravel as the job falls apart. Written, formatted, and designed entirely by me.

Mirrorface

Screenplay